Market Directions is a full service custom market research firm that helps companies to identify and clarify distinct marketplace opportunities. We believe in and practice evidenced based marketing, that is supporting marketing decisions and campaigns with critical information and data which conveys your customers’ experiences and stories.The only way to gather evidence is with quality, thorough market research.
Since 1994, we have enabled organizations, both large and small, to understand their customers in new ways. By asking the right questions and analyzing the answers, our unique, hands-on methodology enables CFOs, as well as senior marketing and sales executives, to significantly increase sales and gain measurable competitive advantage.
We do this by using a variety of market research tools—from individual interviewing to broad-based electronic data gathering—(Click on our “Services Section” for a complete list) and present our clients with new, and profitable ways to understand their customers and their environments.
Our promise to you? That as a result of our work, you will understand your customers and your business in a whole new way. You will see your products and services as your key customers see them, and, equipped with this critical information, that you will save both money and time, delivering your products to new markets of eager, highly-qualified buyers.
Contact Us:
Market Directions 200 Mount Vernon Street Boston, MA 02132-2818
Primary and secondary, quantitative and qualitative, we are experts at these research techniques--- we supply what is most beneficial to the client considering budget and timing when we recommend a technique.
Need it now? Click on the "Rapid Response" section to learn how you can get primary data in days, not weeks.
Anything you need to know? That is any data, demographic or attribute that the Census Bureau or other source publishes, we have original reports, source data, --- we are experts at compiling data charts from government websites--- click on the "Useful Resources" section for a complete list.
