Read About Our Client’s Results
Read our Customer Case Studies and discover how organizations are using Market Directions to achieve impressive results.
Customers in every industry are getting great results using Market Directions. Whether you are a Senior Manager, Product Manager, or involved in customer satisfaction initiatives, your goal is to provide superior customer service to your customers while adding value to your organization. Organizations using Market Directions significantly increase the voice of the customer and improve the overall organization’s marketing metrics.
When we work with organization’s your needs define the project solutions because, each company has its own unique set of skills and circumstances. Market Directions assists its clients in achieving measurable results— Read our case studies to understand our methods.
Market Directions produced a strategic business and marketing plan for a telecommunications company that resulted in over $30 million in investor financing.
Much of the business plan was based on research including —
- secondary research – to understand the market demographics
- primary research – to understand customer requirements
Market Directions assisted a Health Care Company in setting its customer service objectives and meeting those objectives.
Customer Service objectives were set by a regulatory agency —
- first, we looked at the skills of the personnel who delivered the service
- next, we looked at the customer base and
- third, we looked at the technology which assisted in delivery
- finally, recommendations for technology, training and coaching including management training.
The Results
The Health Care Company, invested in new technology, which met their growing needs and usability, and met their service objectives, satisfied their regulatory requirements and surpassed their customer service ratings in overall satisfaction with the staff.
Market Directions assisted and oil company in determining the impact of its pipeline on populations.
Demographics surrounding the pipeline needed to be determined —
- first, we plotted the pipeline by longitude and latitude
- next, we measured the population within a 5 mile radius and mapped the results
